< blog | Dream Big, Dream Pink!

Dream Big, Dream Pink!

Gentlemen, rosé is not just for the ladies!

I’m a girl, and I adore men who drink rosé. And you know what? You boys go ahead and request it whenever you damn well please. Wet blankets, please hold the pink judgment!

Brosé bashing is simply absurd. It ain’t your granny’s white zinfandel, and your gender shouldn’t determine your wine selection. And let me tell you, men’s testosterone levels don’t diminish when they take in the fresh fruit flavors of red berry fruit with tropical twists that leads to the long, tangy finish of a pretty Santa Ynez Valley pink.

Bottom line, don’t feel ashamed of rockin’ a rosé. You’re an alpha wolf ready to emerge from winter hibernation. You are Kenough. Strip off those layers of cold-weather PPEs, Patagonia fleece, and Carhartt jackets. Bid adieu (for now) to the beef stew, spiced wine, and glüwein, and say hello to spring barbecue and rosé!

It would be a travesty not to revel in the warm spring weather with a glass filled with pale pink. Why opt for a Chardonnay or an excessively heavy winter red when there’s an entire selection of new release rosés available countywide!

If you’re a man with a profound affection for pink-hued wine, know that you’re not alone, and don’t worry about losing your man-card. Just step up with all the other cool dudes at the bar. Not only is it acceptable to be a bearded, camo-loving, horse-riding, rosé enthusiast, but it’s something to embrace. Because real bros drink pink!

The ladies are watching you, so don’t shrink back, overthink, or regret your gentleman’s decision. Radiate confidence because you’re moments away from relishing an ice cold, refreshing glass of rosé. And when that hot girl over in the corner notices you, raise a glass, and give ’er a wink.

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